First-hand experience coupled with the availability of new research proves my theory that search and discovery is increasingly more important in today’s online world of
Category: Social
How To Leverage YouTube Analytics
YouTube fans spend 2.9 billion hours per month on the video sharing site, and they might just be spending that time learning more about your
Think Facebook Is Important To Advertisers? Think Again
Facebook’s post-IPO status has certainly proved to be a turbulent one. From the uncertainly of the offering, to large companies like General Motors saying that
Apple and Facebook: Elevating the Internet’s Social King
Every year Apple holds the Worldwide Developers Conference (WWDC) in California in order to expose developers to the new technology the company is working on.
Writing eBooks For Your Local Business
As a local business owner, we’re always looking for ways to market and promote ourselves, as well as our local business. Whether it’s updating our
How Could A Social Media Marketer Utilize Pluck 5.1?
Owned by online media company and publisher Demand Media, Pluck is a social media marketing solution that enables brands to connect with their target audience.
15 Useful Social Media Services for Marketing Music Bands
Despite labels and companies, musicians are taking up social media or such channels to promote their work to connect with fans and foster relationships. As
Facebook: An Important Tool In Online Marketing
Almost everybody has his or her own Facebook account. Whether their Facebook profile page is on the Timeline format or not, Facebook is arguably the
SEO – On-Page vs. Off-Page Optimization for Local Business
To increase your online visibility and search engine rankings, a local business must focus on search engine optimization. If your online presence isn’t fully optimized,
10 Must Have Social Media Resources for Marketing Local Business
For local businesses who are attempting to avoid social media, or think it’s not necessary to keep up with the competition, they should definitely think
Twitter Marketing Tips: Market Your Business On Twitter The Right Way
Twitter marketing is one of the most effective way to drive traffic to your website, establish an online presence, or just sell or promote a
4 Keys To Your Future Social Media Marketing Strategy
In a Forrester Consulting study commissioned by Facebook 76% of marketers reported that they view Facebook as critical for brand building. If the services of
Google App Updates – Where’s the Communication?
It appears that Google made some changes to a couple of their Android applications recently, and based on feedback from an associate, it wasn’t announced.
Twitter’s New Look and New Features
For all those who thought Twitter’s layout was congested and old, here is some good news. Twitter has come up with a new layout that
Local Business Online Marketing Blueprint – It’s A Sketch, Not Set In Stone
I’ve written several times about what I like to call the ‘Next Shiny Object Syndrome’. I see it all the time. Local businesses and individuals