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How To Make Money Through Link Building

A site which has many incoming links will become popular and will have a high search engine ranking. However, many webmasters and site owners cannot build those links themselves due to lack of time. They therefore resort to paying other people to do the job for them. Many incoming links result in large volumes of traffic, and possibly higher incomes for webmasters. The more back links a website has, the better. Therefore, if you offer quality link building services, you can make a good income online.

Many people charge high fees for link building but offer poor services. Therefore, there is a need for credible and qualified people who can deliver results. If you win the trust of webmasters, you will earn a good income for your services.

To succeed in this venture, you should first come up with a strategy for building links. Links can be built in many different ways including writing articles for article directories, listing sites in website directories, writing and distributing press releases, and sharing articles on different social bookmarking and networking sites. You could decide to focus on one of these methods, or allow your customers to choose what they prefer.

When starting your business, you could consider giving your first few customers a discount in return for a recommendation or testimonial. You can have these displayed on your website’s home page to attract more business. However, you need to state clearly that these discounts are only valid for a specific time.

Initially, you could test your link building skills by trying to generate more traffic to your own sites or blogs, and even those of family and friends. This way, you will be able to build confidence and have an idea of how you to go about link building campaigns.

Before deciding on your fees, take time to research successful link building services to find out how much they charge. This will enable you to set a reasonable price for your services.

The key to success in link building is quality. As long as you are committed to setting up a quality link building service and offering customers what they need, you can make a lot of money from this business. Once you succeed with a few customers, there will be a flood of many others who will demand your services.

Written By

ZK is the co-founder of Internet Marketing Blog where accomplished writers and bloggers share their tips, strategies and stories. Follow him on Twitter at @webtrafficroi



  1. daniella

    December 16, 2011 at 10:44 am

    Link building is a process that keys into the ranking algorithms of major search engines. a page can be constructed to enhance back-linking to increase that webpage’s clicks. This process assists in increasing the reported traffic and usage.

  2. Nitro

    December 17, 2011 at 1:59 pm

    When it comes to link building, quality is the name of the game.

  3. Danny

    December 17, 2011 at 3:48 pm

    I agree that there is a lot of demand and a lot of bad services with linkbuilding/seo companies.
    But the market is quite saturated as well. There might be a lot of bad companies but there are also many great services.
    If you want to get a piece of this pie then you need to think of something to stand out.
    Trying to rank number 1 for “seo service” I would not suggest 🙂 .

  4. Christina

    December 17, 2011 at 4:28 pm

    Link building is a very important process to make a site visible. It’s really a tedious job, but most people find their way to outsource it to others. That’s causes the problem, because some people are trying to find the most cheapest service, but as a result, they are getting the worst quality of service. So it is important to balance both price and quality to have a reliable link building process.

  5. Gary

    December 18, 2011 at 3:43 pm

    Another way to make money through link building is by applying as a contractor in bidding sites like odesk and elance. You can work full time or part time depending on your employer. However before doing so, you need to be knowledgeable about SEO so that you can ensure your employer that your links are high quality and to have an edge over other applicants.

  6. Nishadha

    December 19, 2011 at 9:07 am

    There is a big demand for link builders but there is huge competition too. But as you have mentioned you need to spend some time building reputation before charging a lot for it.

  7. Tracyann0312

    December 19, 2011 at 10:08 am

    I will agree to you Nitro. Link building is the name of the game. We cannot will be able to get advantages using link building!

  8. Anita

    December 20, 2011 at 2:15 am

    I have always looked at this from the perspective of a website owner, where link building is – as some other comments noted, the name of the game. The bread and butter:)
    However, yes… I guess you can make money by providing link building services to others, because you surely got some valuable experiences during the years of being a blog/website administrator.

  9. Ashok

    January 23, 2012 at 6:54 am

    Link building is a must for improving the standing of your site in the eyes of Google. Therefore, many people try to search for good services to build backlinks. However, many of such services are not reliable. Secondly, there is also the risk of getting hit by Google if you get paid links.

  10. Minimalist Aaron

    March 1, 2012 at 5:36 am

    Creating your own private network of high PR blogs is a good way to do it.

  11. Ruby

    July 24, 2012 at 8:07 pm

    link building is a best promot way.i like this

  12. slava22

    December 4, 2012 at 4:21 pm

    I have always looked at this from the perspective of a website owner, where link building is – as some other comments noted, the name of the game

  13. himanshu

    May 5, 2013 at 9:06 am

    I have tried link building and know it is the best way to extract juice from the web.

  14. Alison Mebus

    May 23, 2013 at 2:40 pm

    Another great way to get your link building business going is by offering services on Fiverr. Lots of companies have launched successfully from there.

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