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The competition between two of the world’s biggest technology organisations took a new turn recently as Apple overcame Microsoft to become the biggest technology company in the world. Changes in share price values reveal that Apple is now worth $222bn while Microsoft is valued at $219bn by investors. However, Microsoft still tops the chart in terms of profits as the company recorded an annual net profit of $14.6bn compared to Apple’s $5.7bn.
This recent announcement is not unconnected with the increasing dominance of Apple in the digital technology market with immense successes recorded from the sale of iPods, iPhones and more recently, the iPad, all over the world. With a new version of the iPhone gadget set to be launched next month, the already popular smartphone device may yet receive further increase in sales which can only be a boost for Apple Inc .
Meanwhile, the iPad finally went on sale in the UK, Europe, Australia and Japan following previous delays caused by the unexpected high demand for the gadget in the United States. Already there are reports that demand for the device in these countries are very high and some stores might be running out of stock sooner than expected.
Talking Point
How long can Apple remain the most valuable technology firm in the world?
Definitely Apple had put it’s stamp on digital market very sharply. I think the growth will continue to increase if it continues to give out the gadgets like the recent one i.e. Ipad
Like all good things, Apple reign will eventually come to an end. In the meantime, we can ride the Mac train and enjoy all the great technology they have to offer. I believe a big part of Apple’s success is because they create products like the ipod that appeal to teens. As long as Apple keeps doing this, they should continue to be successful. Apple marketing has a lot to do with their success also. They market products to be trendy and “cool”. Of course all the kids want the cool toys. Trends spread like wildfire among teens. Once one kid has one, every kid wants one.
I think many saw this coming. With the hype that each Apple product was creating, and also the sales of the iPhones and iPads, this was obvious. And as the above commenter said, Apple’s marketing strategy plays a big part in this.
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That is a great news for Apple management and the works, i guest iPods, iPhones and iPad play a good roles in Apple share increase.
That is good news for Apple, they ave done very well with smart phone and other products.
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What fascinates me most about Apple products is that they seem to have a group of die-hard fans who would buy any Apple gadget no matter what.
Ipad, i love it !