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Top 5 Ways VoIP Can Help Businesses Expand Their Profits and Grow Their Brand

Voice over Internet Protocol (VoIP) is a booming technology in the business world today. VoIP, another word for Internet calling, sends phone calls as packets of data over the Internet. Internet calling is already used in one-third of businesses today, mainly due to the cheap prices of business VoIP providers.

VoIP is especially well-fitted for growing companies due to its scalability and business-ready features. All in all, VoIP gives a better phone service for a lower price, which is something that all companies can use. Here are the top 5 ways that businesses can expand their profits in 2013 by using VoIP calling features.

1. Scalability

One thing that makes VoIP stand out is its easy scalability. When businesses choose a hosted VoIP system, which uses virtual extensions and cloud technology, it’s extremely easy to add, move, and remove extensions. A hosted PBX system usually costs around $20/month per extension, which is roughly 50% cheaper than traditional phone service.

As an office grows to require more phone lines, PBX systems can be adjusted to match exactly how many phone lines and extensions a company needs at any given time. Additionally, nearly all business VoIP plans offer unlimited nationwide calling, which means businesses can spend their time and money on their marketing campaigns instead of using that money on their phone service.

2. Virtual Numbers

Virtual numbers and call forwarding allow customers to dial local phone numbers that connect to a company’s main office. Local numbers provide the added advantage of customers thinking that a company has a local office in their area, making them feel like valued customers. Virtual numbers also help companies brand themselves with custom phone numbers. For instance, a bike shop can buy a virtual number to spell 1800-555-BIKE. This makes it easier for customers to remember, which increases sales and name recognition.

3. Simultaneous Calling

VoIP calling is made possible through PBX servers, an acronym for Private Branch Exchange. A PBX connects all internal phone calls to each other and connects external calls to the proper extension. VoIP makes it cheap and easy for multiple simultaneous calls. This means that customers never encounter a busy signal that can result in a lost sales call.

4. Free Features

VoIP plans often come with several free features, including:

  • Call forwarding
  • Automated attendants
  • Answering services
  • Call waiting
  • Hold music
  • Cheap long-distance & international calling
  • Voicemail
  • Desk-to-desk calling
  • Virtual Numbers
  • IP faxing
  • IP video conferencing

Business VoIP simply gives businesses more for less, which means growing companies can save money and funnel those funds into marketing and advertising.

5. Easy Telecommuting

Telecommuting allows companies to make space for new employees as they grow, without having to expand the size of their offices. Business VoIP provides the tools for companies to facilitate communications between offices, including home offices and mobile phones that serve as acting offices for some employees.

Two of the most useful telecommuting features are IP faxing and IP video conferencing. IP faxing allows users to send and receive faxes through the Internet, which means employees can read and send emails from their smartphones, laptops, and tablets. IP video conferencing allows clients and partners to communicate via video chat without paying for gas or airfare to meet in person.

For any forward-thinking company, saving money on a better phone system is an obvious choice. Businesses seeking to bolster their profits can turn to VoIP for an excellent solution.

Written By

Jennifer Cuellar is a technology writer and editor based out of San Diego, California. She covers the latest news about business VoIP and IP business solutions.



  1. Rohit

    July 29, 2013 at 10:58 pm

    nice article jennifer., you’ve pointed out most valid points here. The voIP is getting more and more famous day by day so its nice to have watch on these facts.. 🙂

  2. Andrew Shimmers

    November 14, 2013 at 8:05 am

    VoIP can really help business communications run effectively.

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