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The online casino industry has ballooned at an astonishing rate over the last two decades, and players are now inundated with several different sites. Operators have had to get innovative in trying to entice players and implement strategies that go way beyond offers and promotions. Now, the sites that bring in the latest technology developments first are the ones that succeed. With virtual reality on the cusp of going mainstream, online casinos that use it early on could put themselves at a distinct advantage over their competition.
Tech Integrations Help Online Casinos Stand Out
Throughout their history, the main way that online casinos have tried to set themselves apart from the competition has been through special offers. Many sites offer deposit match bonuses, with the best in the business also providing casino free spins as an extra incentive. This involves free spins on selected slot games when you deposit a certain amount. The bonus can potentially give players the chance to win, as well as allow them to get a feel for a slot game.
Along with bonuses, sites have other strategies that help them stand out from the crowd. This can come in the form of offering the best new games on the market, such as live-streaming titles that use the latest cutting-edge technology. Doubtlessly, when VR comes in, casinos will start offering games that use this.
New Tech Integrations Could Come Thick and Fast
According to the latest projections, the VR market could be worth a whopping $435 billion by 2030. This suggests that the technology could be mainstream by that time, with developments coming thick and fast in the industry. The accessibility of VR is likely to go up exponentially, mirroring the rise of smartphones in the 2010s. During that period, online casinos adapted quickly and started gearing their offerings towards portable devices.
The same thing will likely happen with VR. As more people start using the technology, they will want to experience casino games that use it. This could either lead to existing games like slots and live casino using VR, or a brand new category of casino games altogether.
Casinos Can Get Ahead of the Curve by Incorporating Tech
When live streaming started to gain traction in the 2010s, the sites that offered live casino games first got ahead of the competition. When the technology went mainstream in 2017 with the release of Facebook Live, these sites were already well-placed to take advantage of the increased interest in live streaming.
Some of the leading operators will be aware that they need to employ the same strategy with VR. The sites that incorporate it before it booms will be ready to take advantage. This was the case with live streaming, and the VR market could mirror the rise of that technology. As with all new technology, the introduction of VR in the next few years may attract many new players.
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