Blogging

Top Techniques for Monetizing Your Blog

Have you ever wondered about how to make money from your blog? This is surely an exciting prospect and a dream of many bloggers. Though there are many hugely successful bloggers today who make millions from their blogs, monetizing your blog is far from simple.

Before we start, however, it is important to emphasize that a blog is a means to achieving your end. A blog can only earn you money as a part of a business and your business strategy.

1. Advertisement

Advertisements are a reliable method of giving your blog a real value, but it only works if you set up a good advertising campaign. There are many tools available today and here we mention some of the most useful.

2. Google AdSense

Google AdSense operates in a very simple but powerful way: clicks = money. More clicks you have, more money you earn.

The ads are based on your content and visitors. You get to choose the content you want to promote and you set the price you are willing to pay.

3. Infolinks

Probably the best alternative to Google AdSense, Infolinks is a global advertising platform, designed for users promoting their brand to a specific audience.

Infolinks can be a good choice for bloggers. It does not take very long to integrate Infolinks to a blog or a website.

4. Banner Ads

This is the form of online advertisement where ads are embedded into the web page. They are very simple, once you click on a banner ad, you are taken to the advertiser’s web page.

Banner ads can be used to promote your blog, generate more traffic and ultimately monetize your blog.

5. Write Product Reviews

Posting product reviews on your blog is a sure way of getting paid. In order to consider this option, you need to make sure you already have an established reader base and a dedicated audience. Product reviews have to be targeted to a relevant audience.

6. Membership Site

A membership site one of the great ways to generate a steady online income and turn your blog into a real business. And the best thing about a membership site is that you don’t have to put up special efforts into driving more traffic to your site. A membership site will generate income for you and the only thing that matters is your ability to engage more members.

7. Launch a Content Marketing Campaign

You have probably heard about content marketing and read many articles related to different content marketing strategies. If not, the shortest way possible to describe what content marketing would be to say that it is a type of marketing where you distribute relevant content to attract and engage a specific audience.

How it Works

The ability to communicate with your audience and provide them with a relevant and updated content is the key to any successful content marketing campaign. This is the key to creating perfect content.

A properly conducted and directed content marketing campaign will help drive traffic to your blog, generate new leads and create opportunities for you to monetize your blog.

8. Always Create Relevant Content

Supposing that the aim of your content marketing strategy is to create a more engaging content and drive more traffic to your blog. The first thing you need to do is to make sure your content is relevant and provides helpful information whilst conveying your message in a clear and easy to understand language.

9. Share Your Content

Let us imagine you have a highly relevant blog post targeted a specific audience. This is only the half of the job when content marketing is concerned.

The next step is to share your content on social networks, encourage comments and feedback from your audience.

10. A Call-to-Action

A Call-to-Action is an essential part of your content marketing strategy. This is where you direct all your efforts towards making your readers take the action you want.

A CTA can be everything, from simply registering as a member, to following your blog posts or becoming a member.

A good CTA has to:

• Be easily visible. Consider integrating your CTA in your blog post headline, for example.
• Integrated with your content.
• Send a clear message to your readers.

11. Email Lists

It could be said that email lists are possibly one of the safest and most enjoyable ways of making a good income from your blog.

You will definitively want more people to subscribe to your blog and here are some tips how to do it:

Subscribe Form

The key is to get visitors to notice your subscription button. Make it visible and simple. It should easily attract your visitor’s attention.

The Benefits of Subscribing

Posting a subscribe CTA is not enough to make your visitors make up their mind. You will need to provide good reasons why someone should subscribe to your blog, so make sure you list all the benefits of subscribing.

Create a Landing Page

A landing page will serve to direct the traffic to your website, and social media profiles. Provide simple forms and make sure your message is friendly and easy to understand.

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Jonathan Emmen – is a passionate blogger from Copenhagen and regular contributor for different educational and entertainment blogs. His articles relate to the marketing sphere and development of writing skills.

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