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  • Chris Marentis

Author: Chris Marentis

For nearly three decades, Chris Marentis, founder and CEO of Surefire Social, has been responsible for driving innovation and sales growth for large media and e-commerce brands as well as start-ups. With a long-history of counseling local businesses about their marketing efforts, Marentis provides insight on what it takes for small businesses to succeed and thrive in today’s evolving digital environment. His notable career includes creating the foundational blueprints for online marketing, e-commerce and content branding for AOL's Interactive Marketing group, where he served as Senior Vice President. While CEO of Clearspring Technologies, Marentis developed one of the most widely adopted venture-backed Web 2.0 technology platforms. Marentis is a frequent speaker at local digital marketing conferences and a contributor to SMB and technology-focused publications.
January 7, 2015 Chris Marentis

Generating Leads With Mobile Marketing & Responsive Design

Mobile
Generating Leads With Mobile Marketing & Responsive Design

Global and local marketing experts know that responsive web design is not news. Mobile marketing has been a buzzword since 2013, which is the equivalent

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October 18, 2014 Chris Marentis

How Marketers Track SEO Performance Today

Web
How Marketers Track SEO Performance Today

National and local marketing experts are constantly faced with the same challenge. Marketing experts understand the value of SEO, but there are many who still

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September 5, 2014January 5, 2016 Chris Marentis

Facebook Kills “Like Gate” In Ads

Facebook Featured
Facebook Kills “Like Gate” In Ads

Pages are no longer allowed to require end users to “like” a page in order to obtain access to apps, rewards, contests, or content. All

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July 22, 2014 Chris Marentis

Advanced Link Building Tips For Internet Marketers That Drive Leads

Web
Advanced Link Building Tips For Internet Marketers That Drive Leads

Almost any major search engine guide will highlight the importance of best practices in link building. It is common for Internet marketers to understand where

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June 10, 2014June 11, 2014 Chris Marentis

Compelling Statistics on Drop in Organic Facebook Post Reach

Facebook
Compelling Statistics on Drop in Organic Facebook Post Reach

Facebook Likes May Not Be as Important as You Think: Compelling Statistics on Drops in Organic Facebook Post Reach Facebook likes might not be as

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June 10, 2014June 16, 2014 Chris Marentis

How to Drive Returns From Upcoming Pinterest Ads and Other Need to Know Information

Social
How to Drive Returns From Upcoming Pinterest Ads and Other Need to Know Information

New Pinterest ads should look a lot like regular pins only with one minor exception. They will have a small label that reads ‘Promoted Pin,’€

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March 23, 2014June 6, 2021 Chris Marentis

Expert Tips for PPC Ads that Drive Leads

Digital Marketing
Expert Tips for PPC Ads that Drive Leads

Effective PPC advertising is heavily reliant on the validity of the initial market research conducted.  This research can utilize the analytics tools offered by Google,

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January 21, 2014January 5, 2016 Chris Marentis

How Blogging Can Increase Your Organic Search Results

Blogging Featured
How Blogging Can Increase Your Organic Search Results

Every article you write becomes another page that will potentially rank for each set of keywords that users search for. When you blog about your

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December 28, 2013 Chris Marentis

Simple Image Optimization Steps That Can Boost Your Site’s Ranking

Web
Simple Image Optimization Steps That Can Boost Your Site’s Ranking

The online marketplace presents a potentially endless opportunity for business owners to grab consumer’s attention. However, with so many businesses competing for top positions in

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November 22, 2013 Chris Marentis

7 Tips for the Ultimate Infographic

Design
7 Tips for the Ultimate Infographic

The goal of a successful infographic is to give your audience content they want or need to read in an engaging, eye-catching format.  Seems easy

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September 11, 2013 Chris Marentis

Four Backlink Types That Will Hurt Your Google Rankings

Web
Four Backlink Types That Will Hurt Your Google Rankings

It is often difficult to keep up with the many updates and algorithm changes presented by Google.  Backlinks and linking historically have been a core

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August 30, 2013 Chris Marentis

Use Vine Videos To Make An Impact On Twitter

Twitter
Use Vine Videos To Make An Impact On Twitter

Over the last couple of years, we’ve seen a transition from text-based communication to image-based communication. Because Twitter is based on written content, it recently

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July 11, 2013 Chris Marentis

How Google Adwords Can Do More Than Drive Site Traffic

Web
How Google Adwords Can Do More Than Drive Site Traffic

Google Adwords can be overwhelming. Adwords scores are constantly changing, enhanced Adwords campaigns have been introduced, and Adwords campaigns can be linked to Google+ pages.

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June 12, 2013 Chris Marentis

What You Need To Know About Long-Tail Keywords In SEO

Web
What You Need To Know About Long-Tail Keywords In SEO

It is no secret that Google is getting better at analyzing user data and providing the best search results within a fraction of a second. 

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May 4, 2013May 4, 2013 Chris Marentis

Facebook Is Becoming A Major Player In Local Search

Facebook
Facebook Is Becoming A Major Player In Local Search

The battle for local search supremacy is apparently only heating up. Now, even the “big boys” like Google and Facebook are looking to provide local

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