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Why is Cloud Computing Popular in the Market

Cloud computing is witnessing an impressive growth and popularity in the market. In the present day scenario, over  79% of the companies are using the cloud to host their infrastructure and workloads in order to run their business. According to a study by Forbes, cloud computing is expected to grow from $67 billion in 2015 to $162 billion in 2020. Cloud technology is a new buzz in the market.

In the past, companies had to download software on a physical computer or server and then run applications or programs. However, by adopting cloud computing technology, businesses can use the same kind of application over high-speed internet. Now, as more and more companies are moving to cloud computing, the solutions from this technology have become can be seen in our business as well as personal life. The examples of cloud computing can be witnessed in every aspect from messaging apps to audio or video streaming services. This is unquestionably one of the smartest tech innovations that have been influencing the world of business.

Why is cloud computing becoming more popular?

Cloud computing has the potential to transform how your business functions, Moving to cloud technology offers companies to expand in the business while paying less for the infrastructure. The benefits of cloud computing are not limited to any specific industry. Here are some reasons and features that have made companies realize that they need to change the way they are managing technology if they want to stay in the competition.

1.       Maintains productivity

Office tools like Microsoft Office 365 and Google Docs use cloud computing, thus allowing several people to work on the same document in real time. Consider a scenario wherein you have to send your project details to three different project managers. But you miss out one manager and send only to two of them. The left-out manager stays uninformed about the progress of your project. Such scenarios can be easily avoided with the help of cloud computing. Through cloud computing, your team can access data, edit and share documents, presentations and spreadsheets anytime, and from anywhere. Cloud-based file sharing apps and workflow enable the teams to make updates in real time and individuals can have clear visibility of the group work. With your data stored in the cloud, you can be assured that you won’t lose data in case your device is lost or damaged.

2.       Scalable, flexible and reliable

Scalability means unlimited processing and storage capacity. Cloud computing provides scalable resources through payment models, which means that you need to pay for the resource you use. This is helpful to manage any increase in demand without having to invest in any costly infrastructure. It is also flexible to increase or scale down the cloud capacity according to the fluctuating demands of the business. Cloud services are reliable as it enables business and organizations access to mobile application development and documents from all around the world over the internet. Therefore, it efficiently allows organizations to focus more on innovation and product development.

3.       Ensures security

Cloud computing has become synonymous with security. There are chances that data stored on your personal computer can get lost, stolen because of many reasons. Also, one cannot take back up of data every day and invest extra time on it instead of improving productivity. By means of cloud storage, you can be free from the burden of data backup, plus your data remains secure. You can access your data anytime, even if your computer system is damaged, lost or attacked by viruses. This will also make it difficult for the cyber-criminals to steal your consumer data. Also, it is the liability of the service provider to meet the legal and compliance requirements. Customers will also have full faith in your business as you will the data secured.

4.       Useful in application development

Cloud platforms prove to be a trustworthy solution for all those who are planning to develop an application for web or mobile. With the cloud, it becomes easy to build scalable cross-platform, featuring pre-coded tools and libraries. Cloud computing can speed up and simplify the app development process. Also, you can launch your app in the market easily and quickly. Plus, you can use cloud services to set up and take apart test and development setting. Such settings can also be increased or scale down depending on the requirement.

5.       Automatic software updates

One of the benefits of cloud computing is that the servers are not on the site. It is the cloud service providers that take care of the servers and they roll out software updates regularly. So, you do not require investing time as well as capital in maintaining the system on your own. All the effort is done by the service providers.

Cloud computing provides sophisticated solutions to companies as it continues to innovate. From small and medium-sized enterprises, companies are greatly benefited if they go for cloud services. The best part about it is that organizations do not have to invest in expensive infrastructure that may not be fully used later. By opting for cloud computing, your business can save on operating cost, maintenance and any cost related to in-house hosting. In addition to this, all your data is safe and secured against hacking or from getting lost. And if anything worse happens, with cloud-based services recovery is faster in the shortest possible time. So, it is crystal clear why cloud computing is getting popular in the market.

Written By

Divyesh Aegis is a senior writer working with Aegis – a leading mobile and web development company in USA. You can contact him in order to hire digital marketing to avail yourself of the highly functional mobile and web development solutions. He has several years of experience in the field of SEO.



  1. Joel Valenzuela

    June 10, 2019 at 3:47 am

    Cloud computing is the thing nowadays. People don’t have to worry of data being lost because if your physical copy gets lost, your data is still up in the cloud. Thanks for this!

  2. Wayne Walker

    April 22, 2021 at 11:10 pm

    That is one question that is always on my mind for quite some time now. I understand it now, thanks to this article. Thanks for sharing!

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