Teaching ourselves and keeping pace with online marketing and social media marketing is the only way to stay current. It is not like we have the time or place to go and get a degree in Facebook marketing is it? Here is a look at some ways to get quality information from the internet.
It seems like everyone has turned into a Facebook marketing specialist in a short amount of time. Naturally, there will be those in SEO (search engine optimisation) who understand a good deal about how the back end of the internet works, and they must certainly have and edge. At the same time, when it comes to social media marketing, there is only one real way to get fully acquainted with it, and that is to be involved heavily everyday. It is not like you have the time to go to university and get a degree in Facebook marketing – even if one did exist. Here is a look at how to get concrete information online to support your work.
- Professional Blogs. There are those who just blog for blogging, and there are those who are in the business of online marketing who release snippets of information and advice. They do this to help and to demonstrate their ability in their field. We cannot expect them to give all of their information up, but at the same time, someone who is in the business, and is successful at that, must be a source of good information.
- Google’s Blog. Now it sounds kind of obvious, but if you are looking for solid information on Google, what is wrong with starting at the source. Google gives out a lot of information, and particularly on their guides for webmasters. The official Google blog is packed with information on all kinds of topics, is regularly updated, and puts you right in the know. There is a lot more to Google than just their website, and taking advantage of their products and tools with a holistic approach makes sense.
- Facebook Developer Blog. Facebook has developed into a full-blown tech-entity of its own. Their yearly developer conferences are their focus for high profile information releases, and they also have numerous blogs to keep your eyes on. Getting information straight from the horses mouth always works. It is not in their interest to lead developers and media professionals on. Facebook marketing is huge, and will be for sometime to come.
- News Sites. If you have ever been involved with media, you will know how biased and blatantly political they can be. A perfect example I personally witnessed was watching CNN from an international broadcast in Beijing around 2000. They were talking about a demonstration and people setting themselves on fire in Tianamen Square… it was summer and 30 degrees each day. My mate and I were watching the story, started to believe it and then realized everyone in the footage was wearing winter clothes for -5 degrees. Old footage, used for another reason. You can see a lot of what is going on, who is getting government support and a range of other information if you look at international broadcasts. Google’s Chromebook was heavily supported by CNN for example. Sure, you can call it news, or you could call it a whole load of free advertising. If you watched that and did not think there was going to be huge sales, you would have to have a rethink about a lot of things.
There is a lot of information out there, and that does not mean it is all quality. Sifting through the bed of sand to get those tiny specks of gold does not have to be so hard. Go to the source, look for professionals in the business of online marketing and see how much they do of what they preach.
January 23, 2012 at 6:39 am
Yes, the best way to learn is to look and follow several people who know what they are doing.
You can read and follow one, but then you will only be exposed to one way of thinking with all its flaws. If you look at two or more you can create your own opinion by comparing them and testing yourself. You might end up doing better than the people you were following 🙂
January 23, 2012 at 10:51 pm
google alerts is also a good way to get new info for marketing strategies. ive been getting updated with new articles related to online marketing and so far its been a good success in terms of finding new tips. thats how i stumbled upon this post as well 😉
January 24, 2012 at 8:28 am
This post makes sense; it has complete details about traffic strategy. Since this post made interesting, I might recommend this to my buddies. Great job….
January 24, 2012 at 3:06 pm
I would also add forums. I’m actually member in a forum and whenever something worthy happens in the online world, people would start posting about it immediately….However, if I want to follow-up and get quality info, I head to some professional blogs, indeed.
January 25, 2012 at 3:50 am
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February 8, 2012 at 7:41 am
I believe that knowledge is power and information is raw material of this power. The success of our business depends on our information about online marketing strategies. We have a lot of information on internet about a single topic. It really confuses us to evaluate authentic information. I always read Google blogs to keep my eye on about marketing information.
February 23, 2012 at 10:55 pm
I read some of the blogs for marketing. i check to see how thier site does for the topic they write about. if a seo blog does not rank i find one that does so i know thier ideas work. Google and facebook does have good sites also.
April 5, 2012 at 1:25 pm
I’ve seen experts in backlinking and marketing, and experts in on page optimization, but rarely do I see experts in all aspects of SEO (Search engine optimization) or search engine marketing. I suppose for those of us who are, that’s a good thing.
May 3, 2012 at 12:57 pm
Marketing online can be great to reach customers. And about Google or Facebook, it can be very easy to get the customers attention.
May 28, 2012 at 5:12 am
There are other tips for quality online marketing, mostly are tested but millions of people are already using it and it will be difficult for a newbie to compete with them. Informative blog posts are found every single corner of the internet and a good marketing strategy will be created once we select “the best among the best” informative tips that found on the internet. This article will help a lot as seen in the comments. ^^
March 21, 2013 at 1:49 pm
Now a days a business without strong IT is like a blind person. today is the era of information technology. without help of the IT, no business can survive in this competitive corporate world. today most of the businesses are going global & the pre-condition of a successful global company is that has to have a strong information technology to be successful in business, you need a continues assessment of business environment.