Custom cosmetic packaging boxes are a necessity in the cosmetic industry. Therefore, it is important to understand the different kinds of custom box packaging that are available in the market. The first kind of custom cosmetic box is called a clamshell case. This package has two pieces, so it can store and display your products easily at trade shows or other events. You can also choose from empty, clear, or colored plastic jars for your product.
Another type of custom cosmetic packaging includes metal tins with printed designs on them. These tins have an airtight seal that protects the contents inside without allowing any outside contaminants. Like moisture, dust, and dirt into the container, along with protecting its content from light damage as well. There are many types of designs to select from when you order these custom containers, including labels, stickers, etc.
In this blog post, I will explain why custom packaging is important. And how it can make your product stand out from competitors? After that, I will explore different types of custom cosmetic packaging you should use for your products to increase sales and profits.
What is Custom Packaging?
Custom packaging refers to the process of designing and producing products in various shapes, sizes, colors, and designs for a particular company or product. These packages are often made with materials that are more expensive than regular paperboard boxes.
A custom package will help you stand out from your competitors. It will help you get more sales and expand your market.
Custom packaging is important in the cosmetic industry. It helps you communicate with customers and create an impression of what they can expect from your product. You should also consider custom-made boxes for luxury or prestige products since these are often sold at much higher prices than regular items. So, buyers are looking to pay a premium price for quality cosmetics in special attractive packages.
Types of Custom Cosmetic Packaging Boxes
There are different types of custom boxes available in the market. You can use it to package your cosmetic goods depending on their design, style, shape, size, etc. Let’s check them out below.
- Cream Boxes
- Perfume Boxes
- Custom Lipstick Packaging
- Blush Containers
- Lip Balm Boxes
- Eye shadow Custom Packaging
- Lip Gloss Boxes
- Lotion Boxes
- Oil Boxes
Cream boxes are rectangular and have a flat top and bottom. They can be made of paperboard, foil printed finish, or aluminum material. It is also possible to make these custom cosmetic packaging boxes with a die-cutting facility on the sides as well as for some parts at the base too.
These types of custom cosmetic packaging containers come in different styles, such as flip-top boxes, slide-out boxes, pull-open boxes, etc., depending upon their design requirements, along with customized printing options available on them for showcasing your brand name prominently on the surface. For example, the most popular material to manufacture perfume bottles is glass. It comes with a screw cap or sprayer nozzle attached to it, while others may include plastic materials that come with a lid attached to them.
Custom Lipstick Packaging
Lipsticks are an integral part of any cosmetic industry. They need special attention when it comes to custom packaging as per individual requirements. Here, you can find different varieties like lipstick boxes or tubes based on the requirement and preferences where most popular ones come in cylindrical shapes while others may also be available in bullet-shaped containers too along with customized printing options for showcasing your brand name prominently at the surface.
Some other options include customizable metal tins used as lip balm cases that look quite beautiful with excellent branding opportunities, but these types of cosmetic packing containers may not be very sturdy as compared to plastic or glass materials.
You can make these kinds of custom cosmetic boxes with different varieties of materials like plastic or metal.
Plastic Blush containers
These kinds of plastics can be found in various colors and sizes, and thus, it is always better to choose the right color for your packaging box that will look appealing when displayed on retail store shelves.
Metal Blushes cases
These come with eye-catching designs along with excellent branding opportunities, but these types of cosmetic packing containers tend to add a lot more weight than the other ones, which means higher shipping costs as well.
Lip Balm Boxes
These can be made up of custom-printed corrugated boxes, and these types of boxes are very sturdy. Again, there is a wide variety to choose from in terms of color or design for your packaging box that will look good on the shelves when displayed.
Eye Shadow Custom Packaging
Custom eye shadow containers come with many benefits like smooth application and ease to use, which means higher sales rates and superior brand visibility. You can opt for cosmetic bags or plastic compacts depending upon the quality you require in the final product. Plastic compacts provide better protection than Cosmetic bags, but they too offer customizable options such as size, shape, and style, among others which makes them an equally popular choice amongst clients worldwide.
Lip Gloss Boxes
Lip gloss boxes are one of the most frequently used cosmetic packaging. Their main advantage is that they can be custom designed according to your requirements which means you get a chance to promote your brand with style and elegance at competitive prices.
Lotion boxes are usually used for high-end products such as moisturizers, lotions, and anti-aging creams. These can also be customized according to your needs, but the material of choice is cardboard because it provides better protection than plastic or paper, thus keeping the product safe from external elements which could cause harm in case they come into direct contact with the cosmetic cream/lotion itself.
These Oil boxes are used for packaging oils and can be custom printed with all the essential information required by customers, such as usage instructions, product description, expiry date, etc. This box is an ideal choice if you want to create a luxurious impression on your potential clients in front of whom you will be showcasing these products.
Cosmetic product producers hire professional packaging printing services to make these boxes more appealing to the customers. It helps them to promote their business and helps customers to know more about the product.