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How to Enter Engagement Territory with Employees

Employee engagement is a really big thing in businesses today, and for good reason.

It’s a well-known fact that a company is only as good as the people working for them.  If your employees are the best at what they do, then you don’t have to worry about who you’re leaving your organization with.  And under no circumstances would you want to lose them to the competition.  Engaging your people, getting them to truly care for your business, is a surefire way of retaining the best workers for your enterprise.

This is especially true in the case of younger professionals who typically try to find jobs which, in their opinion, truly change the world for the better (if not outright saving the world).  This is why it’s crucial for companies to connect with such talented staff members on a personal level. But how, exactly, do you do that?

Factor in some flexibility

Rules, of course, have their place.  In order for any organization to run properly, you need to have some guidelines to homogenize some operations (for example, it’s better to have everyone using OpenOffice, instead of letting each person use whatever office program suite they want).  But these days, you have to keep in mind that rules which impose excessive control over employees is a surefire way to send otherwise nice and talented people running for the hills.

You have to be more flexible.  Give people the option to work from wherever they are.  The Internet and a good business VoIP phone system like the one offered by RingCentral (it’s incredibly affordable; you have no excuse) in tandem has made remote working a possibility.  Allow workers some access to Facebook or YouTube so they can decompress a little bit at work (and DON’T ask for access to their social networking accounts!).

Above all else, what the younger workers respond to best is trust.  Having too many restrictive rules sends a message of distrust, which can only lead to discouragement and, eventually, resignation.

Reel in some rewards

You may be paying your people some ridiculously generous amounts of money, but that doesn’t necessarily mean that it is adequate recognition for their work they’re doing in your company.  Sure, it helps.  But salary is just compensation – it’s something that’s already owed to your employees as far as they’re concerned.  The reward they should be getting for going above and beyond their duties to the benefit of your company should be something special.

There are many ways you can do this.  If the achiever in question is an entire department of people, you can show your appreciation by giving the group some budget for a team lunch or a team outing.  If a handful of individuals have shown their utter devotion to the organization, you can give them personalized rewards.  Give a musical fan tickets to “The Book of Mormon” and a Taylor Swift fan some backstage passes.

If everyone in the company is doing well, you can give everyone free movie passes or present them with freebies on their birthdays.  Go beyond the standard gift baskets for Christmas.

When you do this, you will find yourself engaging your employees in a way that inspires their loyalty.

Written By



  1. Alex Geeks

    April 25, 2012 at 4:04 pm

    I have been working with one German company several years ago and I was so excited about my work because they had a great corporate culture and motivated employees a lot. I felt myself like I have a family in there. I can say that employees can be extremely motivated when the company is appreciating them. Money is great but the human factor wins anyway.

  2. Azam

    April 26, 2012 at 7:00 am

    For good working of a company it is essential to have incentive for the employers and have good communication among the employees.

  3. Danny

    April 26, 2012 at 1:13 pm

    Younger professionals want to change or save the world? In the Netherlands and Beijing that is definitely not the case. They want to earn as much money as possible, loyalty is rare, you can buy loyalty.

  4. Tammy Guise

    April 26, 2012 at 1:14 pm

    You are very very right. As a employee I feel that these points are very important for employee engagement. I am a writer and the other day I was reading a book when the system was down so my boss came to me and told that ” Pls do not read books here it is against the company rule” I thought “WHAT!!!” I really feel frustrated when the rules are not flexible seeing the circumstance.

  5. Laura

    April 26, 2012 at 10:27 pm

    This process can be simplified by understanding key legal terms, as well as browsing the references and resources of those organizations and regulations governing this topic.

  6. TracyAnn0312

    April 30, 2012 at 9:41 am

    it sounds good because at least employers will be able to work in one place even they were far from their other co-workers. Thanks for sharing another great idea that can fulfill many un employed worker to try it.

  7. julythomas

    May 6, 2012 at 4:07 am

    Thank you for sharing this good blog post.

  8. julythomas

    May 6, 2012 at 4:08 am

    Awesome post. Your post is very helpful for any organization’s success. Thanks for sharing.

  9. Danny05

    May 6, 2012 at 4:34 pm

    SEO Mix is a social bookmarking site where users can post SEO links to their web pages and web reviews of their favorite sites Users can also sign up for an account at SEO Mix to publish blogs and articles.

  10. Julia

    May 8, 2012 at 10:31 am

    Offering an employee benefits package is a great way to reward and retain employees. A competitive wage does help to retain an employee initially but if they do not feel that they are being acknowledged for their hard work they will become disengaged.

  11. Felicia Corrine

    May 9, 2012 at 8:35 am

    Rightly said! The employees are an incomparable asset to every organization and motivated employees go a long way to helping in business success. The organizations should realize the importance of employees to retain prospective employees.

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