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Cloud-Based Tools that Can Help Small Businesses Save Money


Thanks to cloud computing technology, modern-day business owners can get connected to their business from anywhere. It helps you set up a virtual office in the middle of nowhere and therefore, it is no wonder why so many business organizations are getting excited about this technology.

International Data Group has recently conducted a research and they have come to the conclusion that in the United States, as much as 70% of all business organizations are already using cloud-based technologies and tools and another 18% of the businesses are planning to move to the cloud.

Industry behemoth, Dell has also released another report. The report says, companies that have embraced and invested in the cloud, big data and security related apps have already seen a massive 53% faster revenue growth compared to other companies that are have not invested in-cloud-based technologies.

There are several benefits of using cloud-based tools. Cloud-based tools can help you reduce IT-related costs in your organization. With cloud-based tools, you would not have to invest heavily to build applications from scratch or purchase expensive systems because the Cloud Computing service provider will be doing that for you.

All you have to get subscribed for a specific plan and that is all.  The collaboration will get a major leg up if a company decides to opt for cloud computing. Companies that have a remote working team have no other options other than to embrace cloud computing technology. The same file or the same application can be shared or accessed by different people from different geographical location. This is the power of cloud-based technology.

CRM software

CRM stands for Customer Relationship Management. As the name suggests, a CRM software application helps a business organization maintain a healthy relationship with its existing customers and provide faster resolutions to their problems. With a fully functional CRM software application, business organizations will be able to create reports, schedule appointment, make calls, send emails, add notes and manage customers’ queries without leaving the dashboard of the CRM application.

Agents will have full access to the customers’ profile and the interaction of the customers with your business. Some CRM software applications even send real-time notification of the customers’ present activities like whenever a customer visit the pricing page of your website, you might be notified. So, by inducting a CRM software application, you will be able to give your marketing team a major fillip. With this application, they will be able to close more deals and can help you increase the productivity level of each employee which will definitely have a major impact on your business’ bottom-line.

Since the entire customers’ journey is captured and presented in the dashboard of a CRM application, it allows the users to form a proper idea about the customers. By taking a short look at the customers’ profile, users will be able to understand the exact needs of the customers.

Virtual PBX

Private Branch Exchange also known as PBX acts just like a normal PBX with the only difference is that it is hosted on the cloud. Traditional PBX is usually operated manually and generally, it is hosted on-premises. So, basically, it is an internet based PBX system in simple English. The best thing about Virtual PBX is that it does not require any telephony hardware and more often than not, you get 99.99% uptime. Another major advantage of using Virtual PBX is that it can easily be accessed via web apps given the fact that you have access to mobile devices or laptop.

The good thing about Virtual PBX is that these systems are usually available in the market in the form of SaaS products and service providers have already rolled out a wide range of pricing options to choose from.  So that means, you will have a better idea how much you will have to spend on a monthly or yearly basis to keep the PBX system running.

Virtual PBX has allowed small business owners to have access to enterprise-grade features like – Business Hour restrictions, IVR, Voicemail, etc. Earlier small scaled call centers can’t even think of accessing these premium features but not anymore. With the installation of Virtual PBX systems, companies will be able to deal with downtime more effectively and more efficiently. In fact, most Virtual PBX systems are virtually insulated from frequent downtimes.

Cloud storage services

Storing and maintain customers data in a safe and secure location and making those customers details easily accessible over a network is the main task of a cloud storage service provider. Most cloud storage service providers have rolled out pay-as-you-go pricing models. Businesses can scale up their business operation as scalability and flexibility is one of the major advantages of cloud storage service. The durability, security and the security parts are maintained by the cloud storage vendors. Data can be accessed from the Cloud Storage either by utilizing traditional storage protocols or by harnessing the power of API.

Accounting and payroll

Managing accounts is never easy. There are so many things that can go wrong. Without having access to a reliable and powerful Accounting and Payroll software application, you might lose track of how many invoices are pending or how many invoices have already been sent to the clients (so that you don’t end up resending them again). Thanks to Cloud-based Accounting and Payroll tools, managing, and tracking payment has become a lot easier.

Accounting and Payroll tools automate most mundane works so that you can get more free time to help your business grow and expand.


Cloud computing is definitely changing the way businesses around the world have been operating so far. They help to save tons of time, money and resources.

Written By

Apoorv Bhatnagar is a Digital marketer at Freshworks Inc. He generally writes about software that improve your marketing, sales or hiring process.

1 Comment

1 Comment

  1. Mavis Poppe

    June 15, 2019 at 2:45 pm

    I’m using CRM Software and it is indeed helpful!

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