Blogging

Why You Should Blog

Every business can benefit from a blog, and a work from home business is no different. In fact, a work at home business can perhaps benefit from a blog in more ways than a large business can. Adding a blog to your daily work at home routine is easy, and will no doubt be worth the time investment.

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If you’re on the fence about blogging, don’t be. Your work at home business will no doubt receive better client reviews if you begin blogging, and it will benefit for your home business almost immediately. Check out these reasons why you start your home business blog today.

Traffic To Your Site

Blogging will almost immediately increase traffic to your website, and it will do it without an expensive Internet campaign. No matter what you’re writing about, as long as it somehow relates to what your business is related to, you’ll see an increase in traffic. Weave in links to your website in your blog, and visitors of the blog will click the links and head to your site.

You can use free analytics tools for your website to analyze exactly how much traffic is coming to your website via your blog, and vice versa. That way you’ll be able to see how blogging is a great investment of your time.

It’s Free

Blogging is completely free. With exception of the time you put in to blogging, it wont’ cost you a penny and you’ll start seeing great results. Additionally, blogging sites like WordPress allow you to install free plug-ins to improve the search engine optimization that your blog gets.

You can design your blog exactly how you want for free. Even if you don’t know any web design or coding, there are templates available that are easy to customize just how you want them. There are premium designs that you can pay for, but if you aren’t picky you’ll be able to find a design that suits your work at home business.

You Can Become An Expert

You can use your blogging platform to essentially demonstrate that you’re an expert in the industry that your home business is part of. If you constantly blog about relevant topics and add your own perspective, people will begin to trust you as an industry source. This could lead to more sales, and definitely more traffic to your website.

Write articles that give tips or advice on things related to your industry. Your readers will see you as a vital source, and your at home business will benefit.

The Comment Section

The comment section of a blog is where the magic happens, and having a blog for your home business will allow you to have a comment section. The comment section will create meaningful discussion which you can use to get feedback on your business, and come up with new ideas.

Make sure you’re always commenting with the other people commenting and try and create a community. You’ll start seeing the same people returning to comment, which means you’re running a successful blog.

Image credit: gabrielweinberg.com

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16 Comments

  1. I would thoroughly recommend wordpress.com as it is extremely powerful and easy to use. An another important factor is that there is a big wordpress community and using wordpress will automatically expose your blog (and your business) to a new audience. I have been using wordpress for my own blog for about 6 months.

  2. I find blogging very useful as you not only get information relating to stuff you dont know about but you also get backlinks for your site and helps to increase your site exposure

  3. Blogging makes my life more meaningful! Whenever I blog, this is the time I express my ideas, my thoughts, my opinions etc! And I am glad I found wordpress blog! For me, wp is most powerful than other blogging sites because of its several plugins available.

  4. There are so many reasons why a person should blog. Anyone from a student to a professional can have fun and benefit from having a blog. You can expand your business at the same time just write about your thoughts and what is going on in your life. Another benefit is affiliate marketing, you can earn a little extra money from having your own blog.

  5. I guess one should blog because he or she is good at it, they have the quality and skills to write, attract audience, and win their hearts. Some great content is not enough to become a blogger. That person should possess the expertise to do it correctly and also market it properly. If you can do all this, you should definitely blog.

  6. Reasons why I blog:
    1. Blogging provides a platform for expression.
    2. Blogging enables me to connect with others
    3. Blogging establishes you as an expert
    4. Blogging is good for business
    5. Blogging is rewarding also.

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